Kinetic Sand

It's mesmerizing, it's satisfying, and once it's in your kids' hands they can't put it down. It's hands on play for their curious minds! Mold their imagination and let their creativity flow! Watch them explore, shape, slice, scoop, squish, smush and flow again and again!

Made from
natural sand

Free of wheat,
gluten and casein

Non-toxic

Hypo-allergenic

Cake Boss x Kinetic Sand

Buddy Valastro, aka Cake Boss, knows how to let his creativity flow as he re-creates his most iconic cakes with Kinetic Sand. Partnering with this Kinetic Creator is a sweet match made in dessert heaven!

Image of Cake Boss with Kinetic Sand Boxes and a pink cupcake made of kinetic sand

One pile of sand,
endless possibilities.

The Kinetic Sand parent hub is a place to get inspired on how to level up playtime. With its no wrong way open-ended play, Kinetic Sand is loved by kids, and approved by parents.

Get inspired

Deluxe Beach Castle Playset

Build, squish, and build again!

With 2.5lbs of Kinetic Beach Sand and everything you need to create epic sandcastles, this resealable sandbox provides endless hours of creative play!

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Kinetic Sand Sandbox Set

Let your sand adventure begin!

The original magical moving sand, now in a two-tiered sandbox with 4 tools! Mold castles, sharks, and turtles with 1lb of Kinetic Sand, and use the included shovel tool to dig, scoop, flow, and mold. Available in Blue, Purple & Green!

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Ultimate Sandisfying Set

Satisfying sensory play!

Create one-of-a-kind shapes and designs with the molds & tools, mix and layer different sand colors to reveal surprising patterns . . . then squish and start again!

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Mermaid Crystal Playset

Discover so many mermaid surprises!

Unlock your mermaid crystal, then dig to discover mermaids, jewels, gems, and a shiny pearl. With 3 tools and a ton of Kinetic Sand, your mermaid adventure never stops flowing!

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Border of gold Kinetic Sand with pearls and gems in the sand

Treasure Hunt

Find the treasure within!

Uncover the secrets of the Treasure Hunt set and get your hands on the captivating spoils within. Dig and discover, then roll and reveal to find even more mystery loot inside!

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